Friday, September 4, 2020

DuPont Essays - Chemical Companies, DuPont, Bronfman Family, Seagram

DuPont Essays - Chemical Companies, DuPont, Bronfman Family, Seagram DuPont A venture investigation DuPont makes an assortment of high-esteem items for industry today, including polymers, synthetic substances, filaments, and oil products...products for agribusiness, hardware, transportation, clothing, food, aviation, development, and medicinal services. DuPont serves clients in these and different ventures each day, offering better things for better living as the organization gets ready to start its third century of logical, innovative, business, and social accomplishment. DuPont is an examination and innovation based compound and vitality organization with its yearly income surpassing $39 billion. Eleuth?re Ir?n?e du Pont de Nemours, a French foreigner, set up DuPont in 1802 of every a little Delaware town. E.I. du Pont was an understudy of Antoine Lavoisier, the father of present day science, and when he came to America he brought some of the new thoughts regarding the assembling of reliably dependable explosive. His item lighted at the point when it should, in a way reliable with desires. This was extraordinarily increased in value by the residents of the developing country, including Thomas Jefferson, who composed saying thanks to du Pont for the nature of his powder, which was being utilized to clear the land at Monticello. Numerous different legends of early America owed their prosperity, and their lives, to the trustworthy nature of DuPont's first item. This speaks to a decent, solid beginning for an organization. DuPont, which is traveling through the most recent decade of the twentieth century and toward its third century, underlines a few things; contending internationally; honing its business center; expanding profitability; focusing on wellbeing, wellbeing, and ecological greatness; and proceeding to broaden its huge science and innovative accomplishment. One of DuPont's significant methodologies is to concentrate on organizations in which DuPont has center skills, where DuPont can construct upper hand. The most prominent case of this center was the 1993 exchange where DuPont procured ICI's nylon business and ICI gained DuPont's acrylics business. This reinforced the organization's position in the worldwide nylon business while stripping a business that no longer fit its portfolio. Another main consideration in the change of the organization in the1990s was the concentrate on decreasing expenses and improving efficiency. This was important to give the organization the adaptability for serious valuing and to develop piece of the overall industry and income. DuPont had solid plants in a few nations around the globe for some a long time, furthermore, their globalization pattern proceeded during the 1990s. New plants opened in Spain, Singapore, Korea, Taiwan, and China, and a significant specialized help place opened in Japan. In 1994, a Conoco joint endeavor started delivering oil from the Ardalin Field in the Russian Arcticthe first significant oil field brought into creation by a Russian/Western association since downfall of the Soviet Union. A further significant advancement was the recovery of 156 million DuPont shares from Seagram for $8.8 billion in real money and warrants - one of the biggest stock reclamations ever. This enormous square of offers was recovered at a 13 percent rebate to showcase cost. While DuPont later sold some new offers, there are 18 percent less shares as of now extraordinary than only preceding the reclamation. This came about in a noteworthy open door for riches creation for our investors. The offer recovery was made conceivable by four years of cost decrease, efficiency improvement also, authoritative change that have made DuPont solid monetarily and permitted them to move definitively and rapidly. The DuPont that rose up out of the organization's change during the 1990s has regularly been depicted by individuals inside and outside the organization as the new DuPont. This portrayal is just halfway fitting, on the grounds that while DuPont has changed, there are numerous things that continue as before. The center competency in science and innovation, the duty to security, the worry for individuals, the sentiment of network, the accentuation on close to home and corporate respectability, the future center, and in fact the ability to change. DuPont is an organization out for their own advantage, yet in addition generally advantageous enthusiasm of the world. What has consistently set DuPont separated is the nature of the individuals, individuals submitted to making life simpler and better for everyone, glad to be a piece of an venture making better things for better living. That was valid in 1802. What's more, it is similarly as genuine today. In the second quarter of 1995 DuPont announced profit for each portion of $1.70, up 47 percent from the $1.16 earned in the second quarter 1994. Overall gain totaled $938 million, contrasted with $792 million earned in 1994. Both profit per share also, net salary expanded 27 percent.These remarkable outcomes keep on reflecting solid income gains and progressing profitability upgrades, said DuPont Chairman Edgar S.Woolard Jr. Deals for the subsequent quarter were $11.1 billion, up 9 percent from earlier year. The second from last quarter of the 1995 business year drove DuPont to a $1.38 per share acquiring. This number surpassed the $.95 earned in the second from last quarter of 1994 by more than 45%. Overall gain totaled $769 million contrasted with $647 million earned

Tuesday, August 25, 2020

International Trade Regression Analysis

Question: Talk about the International Trade for Regression Analysis. Answer: Presentation: Result transparency is the fundamental kind of estimation for the part of exchange receptiveness. This measure chiefly incorporates sends out in addition to imports that is partitioned by the GDP. The information has just been inferred for two nations that are as far as the level of GDP. Countless investigations that help to locate a solid and positive relationship with development use it. The information are gotten from the World Bank Open Data (Blonigen and Piger 2014). Figure: Trade receptiveness of Australia (Source: As made by creator) The above diagram shows the exchange transparency of Australia from the year 1985-2005. According to the information, the exchange force of Australia had multiplied in the course of recent years. Figure: Trade receptiveness of Japan (Source: As made by creator) As indicated by the diagram, between the year 1985 and the primary quarter of 1989, the volume of the fabricated imports of merchandise has been multiplied in Japan. Figure: Trade receptiveness of Japan and Australia (Source: As made by creator) Thecorrelation coefficientmeasures the quality of the connection between two factors. The Correlation Coefficient of Australia is 0.53 and The Correlation Coefficient of Japan is - 0.100. The receptiveness and the monetary advancement have positive relationship in Australia and negative relationship in Japan. The connection coefficientin Australia demonstrates that there is moderate-solid connection among receptiveness and the monetary turn of events.. That implies that the markers or the elements are working pair (Cohen et al. 2013). Then again, the connection coefficientin Japan shows that the connection among transparency and the financial advancement demonstrates that both the factors move the other way. The relationship is completely negative associated. The finding that the GDP per capita has a negative relationship with transparency is surprising somewhat (Chatterjee and Hadi 2015). The elements that you think drive receptiveness in Australia are as per the following: The number of inhabitants in the nation is one of the most significant elements that drive receptiveness. The lower the populace, the higher will be the degree of outer exchange. Accordingly, the nation with a less number of populaces has less chance to exchange inside their own outskirts. The second most significant factor is the area of the nation that drives receptiveness. Australia is least well found and therefore, they are less open. The exchange strategy of the nation likewise drives transparency in the nation. A liberal system of exchange animates exchange. Australia has a higher per capita GDP and progressively receptive system of exchange. The degree of the monetary improvement likewise drives receptiveness in Australia (Kaufman et al. 2015). The variables that you think drive receptiveness in Japan are as per the following: Japan is moderately low when contrasted with different nations as far as exchange receptiveness. The remote direct speculation drives receptiveness in Japan. Thus, it tends to be inferred that the situation of Japan is blended. Japan additionally comes up short on the liberal exchange system. The intra-business in Japan contains half of all exchange. References Blonigen, B.A. what's more, Piger, J., 2014. Determinants of outside direct investment.Canadian Journal of Economics/Revue canadienne d'conomique,47(3), pp.775-812. Chatterjee, S. what's more, Hadi, A.S., 2015.Regression investigation by model. John Wiley Sons. Cohen, J., Cohen, P., West, S.G. what's more, Aiken, L.S., 2013.Applied numerous relapse/connection examination for the social sciences. Routledge. Kaufman, S.B., Quilty, L.C., Grazioplene, R.G., Hirsh, J.B., Gray, J.R., Peterson, J.B. what's more, DeYoung, C.G., 2015. Receptiveness to experience and insight differentially anticipate innovative accomplishment in expressions of the human experience and sciences.Journal of personality,82, pp.248-258.

Saturday, August 22, 2020

Illustrations Improve Retention and Understanding

Representations Improve Retention and Understanding Its as simple as tumbling off a log, he was quicker than lubed lightning, she was more slow than molasses.All of these announcements share something for all intents and purpose. They are for the most part approaches to delineate a nature of somebody or something.Its been said that words usually can't do a picture justice. In the event that youve ever attempted to amass something that you bought in pieces, for example, a shelf or other household item, you can value the honesty of that announcement. Regardless of whether the headings are in Japanese, seeing an image or basic drawing can make the vital advances understood (or possibly more clear). Similarly, pictures make an important expansion to basically any type of composing. Be that as it may, much of the time, pictures are simply impossible. At these occasions youll need to depend on another asset, your expertise as an author. Would you be able to paint an image with your words? Would you be able to cause your peruser to feel the snowstorm? Smell the newly prepared bread? Or on the other hand observe the daylight shining on the frigid sputtering water of a mountain stream? In your true to life composing, would you be able to enable your crowd to comprehend and welcome the importance of the point you are attempting to pass on? Word delineations are a significant instrument to assist you with achieving these goals.Illustrations are interesting expressions, genuine encounters, or stories that help your peruser picture what you are attempting to state. They make your composing all the more intriguing, yet they can likewise help in maintenance and comprehension. For instance, think about The Boy Who Cried Wolf or The Tortoise and the Hare, both piece of Aesops Fables. Every one of these accounts shows a thing or two or contains a good. The tales delineate the standards being educated such that makes them evident and simple to recall. Indeed, the articulation falsely sounding the alarm has become an English idiom. Real-beneficial encounters, or genuine stories, can be much progressively powerful at delineating a point. For instance, to delineate the possibility of never surrendering, you could highlight Thomas Edison. His educators thought he was too inept to even think about learning anything and he was terminated from his initial two employments for being non-profitable. In spite of the fact that he is acclaimed for imagining the light, did you realize that he flopped in his initial 1,000 endeavors? For a less complex model, you could make reference to that Henry Ford fizzled and became penniless multiple times before he succeeded.Of course, in numerous types of composing, there is no space for a long story, regardless of whether valid or not. This kind of outline would be strange. It would resemble seeing a gold nose ring in the nose of a pig, or about as welcome as ants at a cookout. Be that as it may, dont stress! The easiest, and once in a while best, method of painting an image with wo rds is to utilize a metaphor. The least difficult of these is the likeness. As you would figure, the word comparison originates from a similar Latin word as comparative, a word that implies like. At the point when you utilize a metaphor you are stating that one thing resembles another, or as another (see the two analogies toward the start of the passage). The vast majority of us use analogies all the time in customary discussion, maybe without considering it. In the event that youve ever said that somebody was as large as a house, as fat as a pig, or as imbecilic as a stump, youre not decent. Be that as it may, congrats! You realize how to utilize similes.Metaphors are like likenesses, yet similitudes make a more grounded examination. Rather than saying that one thing resembles another, a representation says that they are the equivalent. At the point when Shakespeare said that all the universes a phase and all the people only players (As You Like It Act 2 Scene VII), he was utilizin g a ground-breaking allegory. You also can utilize illustrations to give a ground-breaking impression or make a solid point, maybe changing a decent likeness into a superior analogy. For instance, you may state that somebody is as gallant as a lion. This is utilizing an analogy to give them a decent pat on the back. You could make it a more pleasant commendation by saying that the individual has the core of a lion.However, with the two likenesses and analogies, you must be cautious that your perusers dont misunderstand the importance. For instance, in the event that you express the above representation in an alternate manner, the importance changes. On the off chance that you simply state that the individual is a lion, would you say you are as yet giving them a pat on the back? Or on the other hand would you say you are stating that they are furious, or go after the frail, or alarm little kids? Similarly, to be as wary as a snake is acceptable; to be a snake may not be so acceptable . So at that point, analogies can be utilized to make solid focuses, however to be viable you need to ensure that they are unambiguous with the goal that your perusers unmistakably comprehend what you mean.You may likewise utilize exaggerations in your composition. These are intentional embellishments. For example, on the off chance that you said that your wifes espresso was solid to the point that you could drift a horseshoe in it, you would utilize overstatement or distortion (ideally). Like similitudes, overstatements are exceptionally compelling at making solid focuses yet can be effectively misunderstood.This carries us to our last point. Whatever word picture we paint, regardless of whether using a story, analogy, illustration, or overstatement, its valueless if not comprehended. Indeed, it might be more regrettable than valueless; it might reduce your story or confound your peruser. How would you ensure that this doesnt occur? To start with, think about your crowd. Utilizing a clever story dependent on quantum mechanics (I know its enticing) as a delineation might be entirely satisfactory when composing for a gathering of hypothetical physicists; for other people, it might be less viable. Similarly as with numerous everyday issues, its typically best to keep it basic. Attempt to discover metaphors or stories that most of individuals can promptly comprehend and relate to. For the most part, this implies utilizing examinations that include normal things that influence people groups every day lives, for example, the climate, family life, the workplace, basic nourishments, etc.Like pictures, graphs, or diagrams, word representations can be utilized to change up your composition. However they likewise do significantly more. Utilized appropriately in an anecdotal story, they can include extravagance, profundity, and surface to the image youre painting in the perusers mind. In different types of composing, they can improve your perusers maintenance and compreh ension of the focuses you are attempting to pass on.

Facility Planning Part 1 Essay Example

Office Planning Part 1 Essay Example Office Planning Part 1 Essay Office Planning Part 1 Essay Office Planning Part 1 Facility Planning Part One Dwan Chatman HCS/446 July 26, 2011 Ruth Ann Vaughn Facility Planning Part One The United States is confronting an emergency with the ascent in medicinal services cost and the maturing populace experiencing incessant and terminal ailments. Accordingly, clinic directors are forgotten about to look for techniques to address these patients’ needs. The emergency clinics are taking a stab at systems administration, designing with new doctors, and building extra outpatient treatment offices to address the requirements of the network, and the segment territory. In this paper the subject is to clarify the network and office requirement for Penn Medicine Rittenhouse to build up another outpatient treatment center. Moreover, this paper will depict the populace the center will support and will finish up with a portrayal of the office. Office Need Physicians and emergency clinic executives at the office have started to see an ascent in knee, spinal rope, and neurological conditions in the medical clinic (UPENN, 2011). They realized that huge numbers of their patients were either old or competitors who both can't help contradicting long remains in an emergency clinic. For the old patients, constrained livelihoods were their essential reasons and the competitors just don't have the opportunity to be limited to a medical clinic for restoration. A significant number of them felt that having an outpatient recovery and treatment focus would profit them over the long haul. Penn Medicine led an examination and saw this data as obvious. They thusly collaborated with Good Shepherd Penn Partners and started building up an arrangement to battle these issues (UPENN, 2011). The accomplices needed this office to be close in goal and give the entirety of the administrations a completely useful in tolerant office would have. When building up the arrangement for their office they needed to do an investigation on the populace and socioeconomics of the region encompassing the assigned site so as to guarantee the office would address the issues of the network. Kind of Population The territory encompassing the new office is a notable region in the city of Philadelphia. William Penn planned Rittenhouse Square Park in the seventeenth century which is the thing that made the territory memorable (Philadelphia Facts, 2011). Throughout the years the socioeconomics changed as inhabitants populated the region; it got known as a Victorian noble neighborhood with townhouses. Around the twentieth century, elevated structures were worked to replace the town houses, very good quality shopping regions, and the best upscale eateries were worked to imply the extension of the way of life of its inhabitants (Philadelphia Facts, 2011). This zone has pulled in a different gathering of inhabitants from park goers; families with atlethtic youngsters; underground rockers, and old individuals hoping to complete their brilliant years in quality, this zone is ideal for another recovery place. Situated close to Center City, this zone can be gotten to various ways from open transportation and is additionally available from interstates 76 and 676 (Philadelphia Facts, 2011). Moreover, there is likewise a bicycle path which is another extraordinary explanation behind the area. Inhabitants around there like to bicycle ride due to traffic clog and Limited Street stopping adding another motivation to this being a decent area for the new office. Putting the office here was a vital proceed onward the piece of Penn Medicines organization on the grounds that patients’ can get to the office on mid-day break or practically from anyplace inside the city. Portrayal of Facility Penn Medicine Rittenhouse was intended to help the University of Pennsylvania Hospital in battling the developing games and spinal rope wounds that require long and broad medications to address. The office is 12,000 square feet which is devoted to the new Outpatient Therapy Clinic. The office has strength highlights for neurological conditions; sports/orthopedic wounds, and sports medication wounds (UPENN, 2011). They offer three new administrations that were the main impetus in the choice to open the office. The new administrations housed in the office are Comprehensive Brain Injury Program, Spinal Cord Injury Program, and a first rate Gait Lab. These administrations incorporate weight touchy floors, PC examination, and various camcorders to break down patients’ developments and normal strolling cycles (UPENN, 2011). The primary floor of the office houses Good Shepherd Penn Partners treatment and Fitness site, the offices Department of Physical Medicine and Rehabilitation organization workplaces, and space for quiet consideration. The essential objective of this office is to give a continuum of care in one spot. Patients get inpatient and outpatient post intense consideration in one office. This will make it simpler for patients as of now intellectually battling with tolerating their physical issue at any rate have a problem free approach to get care. Taking everything into account, Good Shepherd Penn Partners and Penn Medicine saw a requirement for another office in their locale and acted in like manner. By deciding the requirement for the office; finding an appropriate area to fit the focused on populace, they had the option to construct a best in class modernized office to battle all recovery issues in a single stop. The achievement of the office will rely significantly upon how well directors created, planned and executed their arrangement. References Philadelphia Facts. 2011. Recovered July 19, 2011. From www. about. com/Philadelphia UPENN. Penn Medicine Rittenhouse. 2011. Recovered July 19, 2011. From www. usphs. upenn. edu

Friday, August 21, 2020

Jeffersonian Democratic Republicans :: History

     The Jeffersonian Democratic Republicans were portrayed as severe constructionists. Which clarifies why they needed the United States to be constrained by the states, not a focal government.      On August thirteenth eighteen hundred, Thomas Jefferson tended to the country to tell person that The United States was excessively huge to have a focal government to coordinate the issues of the country. Implying that we have the need of state authorities and not simply the national heads. In this way, we have free states to deal with the occasions and laws inside the limits of each state. In spite of the fact that at the global level we are as one United Nation.      On January twenty-third eighteen o eight, Jefferson educated Samuel Miller, who was a Presbyterian serve that the United States government couldn't meddle with a citizen’s strict convictions. As indicated by what was written in the principal Amendment of the Bill of Rights â€Å" Congress will make no law regarding a foundation of religion.† This got compelling on December fifteenth seventeen ninety-one. There was nothing that can cause one to take an interest in strict activities.      The animation outlines the ban of eighteen o eight and was befuddling to the residents. Since it was expressed as the â€Å"Ograbme†      On December ninth eighteen fourteen, Daniel Webster a federalist from New Hampshire, gave a discourse to the House of Representatives. His discourse tended to the draft. Webster contended that it was wrong to â€Å"take youngsters from their folks, and guardians from their kids. Jeffersonian Democratic Republicans :: History      The Jeffersonian Democratic Republicans were portrayed as exacting constructionists. Which clarifies why they needed the United States to be constrained by the states, not a focal government.      On August thirteenth eighteen hundred, Thomas Jefferson tended to the country to tell person that The United States was excessively huge to have a focal government to coordinate the undertakings of the country. Implying that we have the need of state authorities and not simply the national chiefs. Subsequently, we have autonomous states to deal with the occasions and laws inside the limits of each state. In spite of the fact that at the worldwide level we are as one United Nation.      On January twenty-third eighteen o eight, Jefferson educated Samuel Miller, who was a Presbyterian serve that the United States government couldn't meddle with a citizen’s strict convictions. As indicated by what was written in the primary Amendment of the Bill of Rights â€Å" Congress will make no law regarding a foundation of religion.† This got compelling on December fifteenth seventeen ninety-one. There was nothing that can cause one to take an interest in strict activities.      The animation represents the ban of eighteen o eight and was confounding to the residents. Since it was expressed as the â€Å"Ograbme†      On December ninth eighteen fourteen, Daniel Webster a federalist from New Hampshire, gave a discourse to the House of Representatives. His discourse tended to the draft. Webster contended that it was wrong to â€Å"take kids from their folks, and guardians from their youngsters.

Saturday, August 8, 2020

Questions Answers.

Questions Answers. Thanks to the miracles of modern transportation, Im wringing out this weeks MIT roundup from the wrong side of the Mississippi. (Internal aside: The previous sentence sounds like it was written by a cattle rancher. This distresses me. I own no cattle.) Tucked away in the American prairies and folded under a blanket of metropolitan sprawl, Saint Louis is best known for the transformation of the hyperbolic cosine function into a national symbol of westward expansion, Barack Obamas favorite pizza, Yan Z., frequent superiority in the World Series, frequent superiority in the cooking of ravioli, frequent superiority in being more dangerous than other cities, Yan Z., frequent superiority in jazz, Yan Z., and frequent superiority in being the hometown of exactly seven early action acceptees to MIT this year. Congratulations! In order to ready the potential 13ers for the ceaseless rounds of free food that will be slung at them as soon as they bare their unfed faces on campus, the local alumni association sponsored a luncheon today for the acceptees and their genetic prototypes (a.k.a. parents). I was in attendance to take pictures of food- I mean, answer questions. All in all, the afternoon was filled with nutritious discussion worthy of repost on the blogs, which inspired in me the idea of reposting the discussion on the blogs (marvelous logic!). Thus, I present these following questions of great import, as well as answers of great export: How accessible is campus dining? In my realm of discussion, campus dining is a porcupine in a petting zoo of tamer subjects (like the arts at MIT or eating desserts at MIT) : its difficult to approach, prickly to handle, and hasnt evolved significantly in the last 30 million years. Also, I prefer to avoid it completely by (1) grocery shopping on a weekly basis and (2) occasionally reverting to a hunter/gatherer lifestyle (hunting down leftovers from special events and gathering victuals from study breaks and group dinners, that is). Sadly, such glamorous dining habits are not universally feasible on campus. In four of the twelve dorms, residents are required to pay $300 per semester for a 50% discount in any of the four residential dining halls, which are only open during dinner hours. Breaking even with the dining system is about as easy as breaking through a wooden door, which is why I chose to live in one of the non-dining dorms and carry the key to my room door. Common alternatives to residential dining: 1. Buying groceries and cooking for yourself or in a group. All the dorms have microwaves, stoves, and fridges, as well as at least one member who knows how to prevent the fire alarms from going off. 2. Buying food at the Student Center, home to Subway, Dunkin Donuts, Cafe Spice (Indian), Sepal (Middle Eastern), Shinkansen (Japanese), Cambridge Grill, and Annas Taqueria. Additionally, the campus is peppered with soup-salad-sandwich cafes and food trucks. 3. Joining a fraternity/sorority/independent living group that provides a full meal plan (dinners and access to breakfast/lunch supplies for a set price per semester). Convenient details can be found here. Currently, the campus dining system is a breeding ground for complaints and receives quite a bit of coverage in the Tech. Having said this, everyone gets fed one way or another, even when Im not around to take pictures. What will AP tests do for me? AP tests will help you achieve physical and spiritual separation with your money. As for achievements that are slightly less Zen, 5s on the AP Calc. BC exam and the AP Physics C exam will get you out of corresponding introductory classes at MIT. A 5 on one of the AP English tests will grant you exemption from the Freshman Essay Evaluation (FEE), which is a pain in the collective neck of the freshmen class. Exemption from the FEE gives you the sweet freedom to take any writing class that you want. Other AP scores are like raisins in cookies: nice to have around, but mostly useless. At the beginning of the year, MIT offers Advanced Standing Exams for students who wish to pass out of introductory biology or chemistry. This year, the biology exam had a 31% passing rate, while chemistry boasted a whopping 7% (figures courtesy of The Tech). I offer this as evidence that MIT freshman subjects require a deeper level of understanding than do most advanced high school classes. How did you like your classes this semester? Viewed from the flip side of finals week, my classes look great, like Oprah Winfrey these days. Sure I complained about biology once in a while and was consistently asleep for about 10 minutes of every linguistics lecture, but Ive learned how to cure cancer (theoretically) and rewrite Dave Barry jokes using the International Phonetic Alphabet, so Im a better person now. Academic highlight of the semester? I say with no hesitation and thus no punctuation even when needed such as right here that Introduction to Solid State Chemistry was the greatest class I have ever beheld in my brief academic career. Professor Sadoway fully deserves his five-star ratings on his YouTube lectures. (Amusing story: I was feebly attempting to conceal my camera while taking this shot, but it turns out that the video camera in the lecture hall was pointed directly at me. As a result, everyone in 3.091 who watches the online video lectures witnessed my tourist-esque behavior.) Coming to MIT with a paltry years worth of non-AP, non-honors high school chemistry just a shade above the difficulty level of baking-soda-and-vinegar vocanoes, I should have been grossly underprepared for a class that covered everything from Schrodingers wave equation to zwitterionic properties to polymer engineering (not to mention the sheer intimidation factor of a class of over 500 students). As it happened, inexperience worked to my advantage. Unjaded by the confidence of prior knowledge, I ended up working harder and studying longer than basically everyone I knew. Never before had I found chemistry to be even vaguely fascinating, so my newfound enjoyment of the material was mildly mind-shattering. In the end, I got the 3rd highest grade in the class* and landed a paid research project with Professor Sadoways research group next semester. Empirical evidence shows that, on occasion, effort pays off even at MIT. (*Information obtained from TA informally. Generally, MIT doesnt rank students; in fact, this semester Ive only received exact, numerical grades in one class so far.) I mentioned this anecdote for two reasons: 1. To invalidate the assumption that having minimal prior knowledge in a subject will necessarily prevent you from succeeding in it. (In other words, dont worry if you feel as if your high school classes are like Bambi to MITs Godzilla. (In other other words, its okay if your high school science classes sucked.)) 2. To suggest that MIT introductory classes can be immensely worthwhile and challenging even if you learned the same subjects in high school. What are your plans for IAP? IAP, or “Independent Activities Period” in unzipped form, is the temporal broom closet in which you cram all the hopes and dreams and wildly ambitious schemes (hey, that rhymes!) that you never had time for during the regular semester. Want to learn how to speak in Tagalog while spinning a Chinese yo-yo at the same time? Save it for IAP. Planning to visit your friend in Random Hall that you havent talked to since Orientation? Make an IAP date. Trying to dip into Java programming, amateur orienteering, or chocolate tasting? Take an IAP class. Need to atone for your past cynicism by helping prefrosh see the bright side of MIT life? Save that one for CPW, actually. A quick rummage through my junkyard of IAP plans produces the following: 1. Working on a paid research project with Group Sadoway. Along with Ambrose 12, Ill be investigating the design of solid-state polymer batteries for performance in high temperatures, which is useful because liquid electrolytes tend to randomly explode. 2. A 6-unit class in Mechanics II, because double the mechanics is double the fun! However, Ive always been wary of having fun in excess, so I might end up dropping the class if it turns out to be too hefty of a time investment. 3. Hummus taste-off. Enough said. Should I have to describe this in more detail, I may start weeping tears of joy. 4. Mystery hunt, MITs epic-scale, campus-wide, interactive puzzle challenge. Ill probably be a devoted spectator on the Random Hall team, which is usually one of the more formidable contenders. 5. Weekly Dim Sum runs. My personal goal is to introduce at least three new people to the gutteral, gristly gourmet experience on each trip. 6. A pilgrimage to Pour House, an MIT favorite in Boston that serves half-priced burgers on Saturday nights. 7. Taking a Sport Taekwondo class. 8. Helping Katelyn 12 move into my room (yep, thats Roommate #3) since my former roommate decided to ditch our hovel and live a monastic life of solitude in a single down the hall. Katelyn, if you are reading this, I propose we celebrate your moving-in (inmoving?) by preparing a homemade dumpling feast with turkey meatloaf and carrots and oyster sauce and vinegar and tamarind chutney. Also, you should grate up some confetti. 9. Helping Abby 12 decide on a mural to paint on the wall outside my room. So far, Im gunning for one of M.C. Eschers scroll-sized prints. Any thoughts from the blogosphere? 10. Collaborating with Aviv 09 on the Random Hall History Project. Earlier this year, Aviv contacted me about collecting photos and anecdotes for an online database of the long and illustrious history of our beloved dorm, a proposal that immediately went onto my mounting heap of IAP tasks. 11. Starting a website with Donald Guy 12 in which we empirically prove that everything in existence is the Stata Center (at least from a visual/artistic standpoint). This sweepingly ambitious vision was inspired on a cold December evening as Donald and I were leaving Simmons Hall. My attention was snagged by some object or another that resembled MITs famous wonder of Seussical architecture, and I remarked on this aloud, to which Donald responded: “Everything is Stata.” A proverb was born. 12. Blogging, reading, sitting in on the occasional programming class, and generally reacquainting myself with effective methods of chillaxing. In actuality, Ill probably end up doing half of the above and sleeping through the rest. Back to the MIT Prefrosh Luncheon: How was your salad? Was it bigger than your head? Truly, this is a question of extraordinary relevance. I opted for an unbalanced pot-pourri of spinach leaves, fried shrimp, mango, and strawberry, with emphasis on the spinach. Carrot and onion served as nothing more than charming footnotes of vinegary flavor. The sheer breadth of the bowl dwarfed my cranium, but the salad was underwhelming. Dang, sorry that salad didnt work out for you. How was the other food? Unexpectedly, the bread basket was a tour-de-force of texture and warmth, seamlessly integrated into a soft, crusty lesson in The American Bread Experience. I was fortunate to have seated myself next to Max 13s mom, who brimmed with excellent motherly questions and also allowed me to photograph her main course. If memory serves me faithfully, this is grilled salmon with rice and asparagus stalks. For the dessert course, I rotated myself to another table and chatted with Julia 13, who stunned my lens with a bright ruby sorbet. Derailing unabashedly from the track of MIT admissions relevancy, I had a pulled-chicken Banh Mi sub for dinner five hours later and nearly decided to scrap my IAP plans and book a flight to Vietnam. (New Years Resolution: 12.1 megapixels.) Next time, Ill try to cover Bizarre Questions That You Wonder About But Rarely Ask, so feel free to vent your curiosities via comment or email. In the meantime, happy calendar reset!

Tuesday, June 23, 2020

Computer Network Data

Networking and Management Introduction A computer network is a connection of two or more computers in order to share resources and data. These shared resources can include devices like printers and other resources like electronic mail, internet access, and file sharing. A computer network can also be seen as a collection of Personal computers and other related devices which are connected together, either with cables or wirelessly, so that they can share information and communicate with one another. Computer networks vary in size. Some networks are needed for areas within a single office, while others are vast or even span the globe. Network management has grown as a career that requires specialized training, and comes with management of important responsibilities, thus creating future opportunities for employment. The resulting expected increase in opportunities should be a determining and persuasive factor for graduates to consider going into network management. Computer networking is a discipline of engineering that involves communication between various computer devices and systems. In computer networking, protocols, routers, routing, and networking across the public internet have specifications that are defined in RFC documents. Computer networking can be seen as a sub-category of computer science, telecommunications, IT and/or computer engineering. Computer networks also depend largely upon the practical and theoretical applications of these engineering and scientifi c disciplines. In the vastly technological environment of today, most organisations have some kind of network that is used every day. It is essential that the day-to-day operations in such a company or organisation are carried out on a network that runs smoothly. Most companies employ a network administrator or manager to oversee this very important aspect of the company’s business. This is a significant position, as it comes with great responsibilities because an organisation will experience significant operational losses if problems arise within its network. Computer networking also involves the setting up of any set of computers or computer devices and enabling them to exchange information and data. Some examples of computer networks include: Local area networks (LANs) that are made up of small networks which are constrained to a relatively small geographic area. Wide area networks (WANs) which are usually bigger than local area networks, and cover a large geographic area. Wireless LANs and WANs (WLAN WWAN). These represent the wireless equivalent of the Local Area Network and Wide Area Networks Networks involve interconnection to allow communication with a variety of different kinds of media, including twisted-pair copper wire cable, coaxial cable, optical fiber, and various wireless technologies. The devices can be separated by a few meters (e.g. via Bluetooth) or nearly unlimited distances (e.g. via the interconnections of the Internet. (https://en.wikipedia.org/wiki/Computer_networking) TASK 1 TCP connection congestion control Every application, whether it is a small or large application, should perform adaptive congestion control because applications that perform congestion control use a network more efficiently and are generally of better performance. Congestion control algorithms prevent the network from entering Congestive Collapse. Congestive Collapse is a situation where, although the network links are being heavily utilized, very little useful work is being done. The network will soon begin to require applications to perform congestion control, and those applications which do not perform congestion control will be harshly penalized by the network, probably in the form of preferentially dropping their packets during times of congestion (https://www.psc.edu/networking/projects/tcpfriendly/) Principles of Congestion Control Informally, congestion entails that too many sources are sending too much data, and sending them too fast for the network to handle. TCP Congestion Control is not the same as flow control, as there are several differences between TCP Congestion Control and flow control. Other principles of congestion control include Global versus point-2-point, and orthogonal issues. Congestion manifests itself by causing loss of packets (buffer overflow at routers), and long delays (queuing in router buffers). Also, during congestion, there is no explicit feedback from network routers, and there is congestion inferred from end-system observed loss. In network-assisted congestion control, routers provide feedback to end systems, and the explicit rate sender sends at –Choke Packet. Below are some other characteristics and principles of congestion control: When CongWin is below Threshold, sender in slow-start phase, window grows exponentially. When CongWin is above Threshold, sender is in congestion-avoidance phase, window grows linearly. When a triple duplicate ACK occurs, Threshold set to CongWin/2 and CongWin set to Threshold. When timeout occurs, Threshold set to CongWin/2 and CongWin is set to 1 MSS. Avoidance of Congestion It is necessary for the TCP sender to use congestion avoidance and slow start algorithms in controlling the amount of outstanding data that is injected into a network. In order to implement these algorithms, two variables are added to the TCP per-connection state. The congestion window (cwnd) is a sender-side limit on the amount of data the sender can transmit into the network before receiving an acknowledgment (ACK), while the receivers advertised window (rwnd) is a receiver-side limit on the amount of outstanding data. The minimum of cwnd and rwnd governs data transmission. (Stevens, W. and Allman, M. 1998) TCP Flow Control In TCP flow control, the receiving side of the TCP connection possesses a receive buffer, and a speed-matching service which matches the send rate to the receiving application’s drain rate. During flow control, Rcvr advertises any spare room by including value of RcvWindow in segments, and the sender limits unACKed data to RcvWindow. TCP flow control also ensures that there is no overflow of the receive buffer. Round-trip Time Estimation and Timeout TCP Round Trip Time and Timeout are usually longer than RTT, but RTT varies, and has a slow reaction to segment loss. SampleRTT is measured time from segment transmission until ACK receipt, ignore retransmissions, and will vary, want estimated RTT â€Å"smoother† Round-trip time samples arrive with new ACKs. The RTT sample is computed as the difference between the current time and a time echo field in the ACK packet. When the first sample is taken, its value is used as the initial value for srtt. Half the first sample is used as the initial value for rttvar. (Round-Trip Time Estimation and RTO Timeout Selection) There are often problems due to timeouts, including the restriction of the sender that is compelled to wait until a timeout, and is able to do nothing during this period. Also, the first segment in the sliding window is often not acked, and retransmission becomes necessary, waiting again one RTT before the segment flow continues. It should be noted that on rece iving the later segments, the receiver sends back ACKs. Estimated RTT EstimatedRTT = 0.875 * EstimatedRTT + 0.125 * SampleRTT DevRTT DevRTT = (1 0.25) * DevRTT + | SampleRTT – EstimatedRTT Timeout interval TimeoutInterval = EstimatedRTT + 4 * DevRTT The integrated services (IntServ) and DiffServ (Differentiated Services) architecture are two architectures that have been proposed for the provision of and guaranteeing of quality of service (QoS) over the internet. Whereas the Intserv framework is developed within the IETF to provide individualized QoS guarantees to individual application sessions, Diffserv is geared towards enabling the handling of different classes of traffic in various ways on the internet. These two architectures represent the IETF’s current standards for provision of QoS guarantees, although neither Intserv nor Diffserv have taken off or found widespread acceptance on the web. (a) Integrated Service Architecture In compute r networking, the integrated services (IntServ) architecture is an architecture that specifies the elements for the guaranteeing of quality of service (QoS) on the network. For instance, IntServ can be used to allow sound and video to be sent over a network to the receiver without getting interrupted. IntServ specifies a fine-grained Quality of service system, in contrast to DiffServs coarse-grained system of control. In the IntServ architecture, the idea is that each router inside a system implements IntServ, and applications which require various types of guarantees have to make individual reservations. Flow Specs are used to describe the purpose of the reservation, and the underlying mechanism that signals it across the network is called RSVP. TSPECs include token bucket algorithm parameters. The idea is that there is a token bucket which slowly fills up with tokens, arriving at a constant rate. Every packet which is sent requires a token, and if there are no tokens, then i t cannot be sent. Thus, the rate at which tokens arrive dictates the average rate of traffic flow, while the depth of the bucket dictates how large the traffic is allowed to be. TSPECs typically just specify the token rate and the bucket depth. For example, a video with a refresh rate of 75 frames per second, with each frame taking 10 packets, might specify a token rate of 750Hz, and a bucket depth of only 10. The bucket depth would be sufficient to accommodate the burst associated with sending an entire frame all at once. On the other hand, a conversation would need a lower token rate, but a much higher bucket depth. This is because there are often pauses in conversations, so they can make do with fewer tokens by not sending the gaps between words and sentences. However, this means the bucket depth needs to be increased to compensate for the traffic being larger. (https://en.wikipedia.org/wiki/Integrated_services) (b) Differentiated Service Architecture The RFC 2475 (An Architecture for Differentiated Services) was published In 1998, by the IETF. Presently, DiffServ has widely replaced other Layer 3 Quality of Service mechanisms (such as IntServ), as the basic protocol that routers use to provide different service levels. DiffServ (Differentiated Services) architecture is a computer networking architecture which specifies a scalable, less complex, coarse-grained mechanism for the classification, management of network traffic and for provision of QoS (Quality of Service) guarantees on modern IP networks. For instance, DiffServ can be used for providing low-latency, guaranteed service (GS) to video, voice or other critical network traffic, while ensuring simple best-effort traffic guarantees to non-critical network services like file transfers and web traffic. Most of the proposed Quality of Service mechanisms which allowed these services to co-exist were complicated and did not adequately meet the demands Internet users because modern data ne tworks carry various kinds of services like streaming music, video, voice, email and also web pages. It would probably be difficult to implement Intserv in the core of the internet because most of the communication between computers connected to the Internet is based on a client/server structural design. This Client/server describes a structure involving the connection of one computer to another for the purpose of giving work instructions or asking it questions. In an arrangement like this, the particular computer that questions and gives out instructions is the client, while the computer that provides answers to the asked questions and responds to the work instructions is the server. The same terms are used to describe the software programs that facilitate the asking and answering. A client application, for instance, presents an on-screen interface for the user to work with at the client computer; the server application welcomes the client and knows how to respond correctly t o the clients commands. Any file server or PC can be adapted for use as an Internet server, however a dedicated computer should be chosen. Anyone with a computer and modem can join this network by using a standard phone. Dedicating the server that is, using a computer as a server only helps avoid some security and basic problems that result from sharing the functions of the server. To gain access to the Internet you will require an engineer to install the broadband modem. Then you will be able to use the server to network the Internet on all machines on a network. (www.redbooks.ibm.com/redbooks/pdfs/sg246380.pdf) TASK 5 Network security These days, computers are used for everything from shopping and communication to banking and investment. Intruders into a network system (or hackers) do not care about the privacy or identity of network users. Their aim is to gain control of computers on the network so that they can use these systems to launch attacks on other computer systems. Therefore people who use the network for these purposes must be protected from unknown strangers who try to read their sensitive documents, or use their computer to attack other systems, and send forged email, or access their personal information (such as their bank or other financial statements) Security Clauses The International Organisation for Standardizations (ISOs) 17799: 2005 Standard is a code of practice for information security management which provides a broad, non-technical framework for establishing efficient IT controls. The ISO 17799 Standard consists of 11 clauses that are divided into one or more security categories for a total of 39 security categories The security clauses of the ISO standard 17799:2005- code of practice for Information Security Management include: The security Policy clause Organizing Information Security Asset Management. Human Resources Security. Physical and Environmental Security. Communications and Operations. Access Control. Information Systems Acquisition, Development, and Maintenance. Information Security Incident Management. Business Continuity Management. Compliance. (https://www.theiia.org/ITAuditArchive/index.cfm?act=ITAudit.printiiid=467aid=2209) Here is a brief description of the more recent version of these security clauses: Security Policy: Security policies are the foundation of the security framework and provide direction and information on the companys security posture. This clause states that support for information security should be done in accordance with the companys security policy. Organizing Information Security: This clause addresses the establishment and organizational structure of the security program, including the appropriate management framework for security policy, how information assets should be secured from third parties, and how information security is maintained when processing is outsourced. Asset Management: This clause describes best practices for classifying and protecting assets, including data, software, hardware, and utilities. The clause also provides information on how to classify data, how data should be handled, and how to protect data assets adequately. Human Resources Secur ity: This clause describes best practices for personnel management, including hiring practices, termination procedures, employee training on security controls, dissemination of security policies, and use of incident response procedures. Physical and Environmental Security: As the name implies, this clause addresses the different physical and environmental aspects of security, including best practices organizations can use to mitigate service interruptions, prevent unauthorized physical access, or minimize theft of corporate resources. Communications and Operations: This clause discusses the requirements pertaining to the management and operation of systems and electronic information. Examples of controls to audit in this area include system planning, network management, and e-mail and e-commerce security. Access Control: This security clause describes how access to corporate assets should be managed, including access to digital and nondigital information, as well as network resources. Information Systems Acquisitions, Development, and Maintenance: This section discusses the development of IT systems, including applications created by third-parties, and how security should be incorporated during the development phase. Information Security Incident Management: This clause identifies best practices for communicating information security issues and weaknesses, such as reporting and escalation procedures. Once established, auditors can review existing controls to determine if the company has adequate procedures in place to handle security incidents. Business Continuity Management: The 10th security clause provides information on disaster recovery and business continuity planning. Actions auditors should review include how plans are developed, maintained, tested, and validated, and whether or not the plans address critical business operation components. Compliance: The final clause provides valuable information auditors can use when identifying the compliance level of systems and controls with internal security policies, industry-specific regulations, and government legislation. (Edmead, M. T. 2006 retrieved from https://www.theiia.org/ITAuditArchive/?aid=2209iid=467) The standard, which was updated in June 2005 to reflect changes in the field of information security, provides a high-level view of information security from different angles and a comprehensive set of information security best practices. More specifically, ISO 17799 is designed for companies that wish to develop effective information security management practices and enhance their IT security efforts. Control Objectives The ISO 17799 Standard contains 11 clauses which are split into security categories, with each category having a clear control objective. There are a total of 39 security categories in the standard. The control objectives in the clauses are designed to meet the risk assessment requirements and they can serve as a practical guideline or common basis for development of effective security management practices and organisational security standards. Therefore, if a company is compliant with the ISO/IEC 17799 Standard, it will most likely meet IT management requirements found in other laws and regulations. However, because different standards strive for different overall objectives, auditors should point out that compliance with 17799 alone will not meet all of the requirements needed for compliance with other laws and regulations. Establishing an ISO/IEC 17799 compliance program could enhance a companys information security controls and IT environment greatly. Conducting an audit evaluation of the standard provides organizations with a quick snapshot of the security infrastructure. Based on this snapshot, senior managers can obtain a high-level view of how well information security is being implemented across the IT environment. In fact, the evaluation can highlight gaps present in security controls and identify areas for improvement. In addition, organizations looking to enhance their IT and security controls could keep in mind other ISO standards, especially current and future standards from the 27000 series, which the ISO has set aside for guidance on security best practices. (Edmead, M. T. 2006 retrieved from https://www.theiia.org/ITAuditArchive/?aid=2209iid=467) Tree Topology Tree topologies bind multiple star topologies together onto a bus. In its most simple form, only hub devices are directly connected to the tree bus and the hubs function as the root of the device tree. This bus/star hybrid approach supports future expandability of the network much better than a bus (limited in the number of devices due to the broadcast traffic it generates) or a star (limited by the number of hub ports) alone. Topologies remain an important part of network design theory. It is very simple to build a home or small business network without understanding the difference between a bus design and a star design, but understanding the concepts behind these gives you a deeper understanding of important elements like hubs, broadcasts, ports, and routes. (www.redbooks.ibm.com/redbooks/pdfs/sg246380.pdf) Use of the ring topology should be considered for use in medium sized companies, and the ring topology would also be the best topology for small companies because it is ensures ease of data transfer. Ring Topology In a ring network, there are two neighbors for each device, so as to enable communication. Messages are passed in the same direction, through a ring which is effectively either counterclockwise or clockwise. If any cable or device fails, this will break the loop and could disable the entire network. Bus Topology Bus networks utilize a common backbone to connect various devices. This backbone, which is a single cable, functions as a shared medium of communication which the devices tap into or attach to, with an interface connector. A device wanting to communicate with another device on the network sends a broadcast message onto the wire that all other devices see, but only the intended recipient actually accepts and processes the message. (www.redbooks.ibm.com/redbooks/pdfs/sg246380.pdf) Star Topology The star topology is used in a lot of home networks. A star network consists of a central connection point or hub that can be in the form of an actual hub, or a switch. Usually, devices will connect to the switch or hub by an Unshielded Twisted Pair (UTP) Ethernet. Compared to the bus topology, a star network generally requires more cable, but a failure in any star network cable will only take down one computers network access and not the entire LAN. If the hub fails, however, the entire network also fails. (www.redbooks.ibm.com/redbooks/pdfs/sg246380.pdf) Relating the security clauses and control objectives to an organisation In an organisation like the Nurht’s Institute of Information Technology (NIIT), the above mentioned security clauses and control objectives provide a high-level view of information security from different angles and a comprehensive set of information best security practices. Also, the ISO 17799 is designed for companies like NIIT, which aim to enhance their IT security, and to develop effective information security management practices. At NIIT, the local network relies to a considerable degree, on the correct implementation of these security practices and other algorithms so as to avoid congestion collapse, and preserve network stability. An attacker or hacker on the network can cause TCP endpoints to react in a more aggressive way in the face of congestion, by the forging of excessive data acknowledgments, or excess duplicate acknowledgments. Such an attack could possibly cause a portion of the network to go into congestion collapse. The Security Policy clause states that â€Å"support for information security should be done in accordance with the companys security policy.† (Edmead, M. T. 2006). This provides a foundation of the security framework at NIIT, and also provides information and direction on the organisation’s security posture. For instance, this clause helps the company auditors to determine whether the security policy of the company is properly maintained, and also if indeed it is to be disseminated to every employee. The Organizing Information Security clause stipulates that there should be appropriate management framework for the organisation’s security policy. This takes care of the organizational structure of NIIT’s security program, including the right security policy management framework, the securing of information assets from third parties, and the maintenance of information security during outsourced processing. At NIIT, the Security clauses and control objectives define the companyâ€℠¢s stand on security and also help to identify the vital areas considered when implementing IT controls. The ISO/IEC 17799s 11 security clauses enable NIIT to accomplish its security objectives by providing a comprehensive set of information security best practices for the company to utilize for enhancement of its IT infrastructure. Conclusion Different businesses require different computer networks, because the type of network utilized in an organisation must be suitable for the organisation. It is advisable for smaller businesses to use the LAN type of network because it is more reliable. The WAN and MAN would be ideal for larger companies, but if an organisation decides to expand, they can then change the type of network they have in use. If an organisation decides to go international, then a Wireless Area Network can be very useful Also, small companies should endeavor to set up their network by using a client/server approach. This would help the company to be more secure and enable them to keep in touch with the activities of others are doing. The client/server would be much better than a peer-to-peer network, it would be more cost-effective. On the average, most organisations have to spend a good amount of money and resources to procure and maintain a reliable and successful network that will be and easy to m aintain in the long run. For TCP Congestion Control, when CongWin is below Threshold, sender in slow-start phase, window grows exponentially. If CongWin is above Threshold, sender is in congestion-avoidance phase, window grows linearly. When a triple duplicate ACK occurs, Threshold set to CongWin/2 and CongWin set to Threshold, and threshold set to CongWin/2 and CongWin is set to 1 MSS when a timeout occurs. For a Small Office/Home Office (SOHO), networks such as wireless networks are very suitable. In such a network, there won’t be any need to run wires through walls and under carpets for connectivity. The SOHO user need not worry about plugging their laptop into docking stations every time they come into the office or fumble for clumsy and unattractive network cabling. Wireless networking provides connectivity without the hassle and cost of wiring and expensive docking stations. Also, as the business or home office grows or shrinks, the need for wiring new computer s to the network is nonexistent. If the business moves, the network is ready for use as soon as the computers are moved. For the wired impossible networks such as those that might be found in warehouses, wireless will always be the only attractive alternative. As wireless speeds increase, these users have only brighter days in their future. (https://www.nextstep.ir/network.shtml) It is essential to note that the computer network installed in an organisation represents more than just a simple change in the method by which employees communicate. The impact of a particular computer network may dramatically affect the way employees in an organisation work and also affect the way they think. Bibliography Business Editors High-Tech Writers. (2003, July 22). International VoIP Council Launches Fax-Over-IP Working Group. Business Wire. Retrieved July 28, 2003 from ProQuest database. Career Directions (2001 October). Tech Directions, 61(3), 28 Retrieved July 21, 2003 from EBSCOhost database Edmead, M. T. (2006) Are You Familiar with the Most Recent ISO/IEC 17799 Changes? (Retrieved from https://www.theiia.org/ITAuditArchive/?aid=2209iid=467) FitzGerald, J. (1999), Business Data Communications And Networking Pub: John Wiley Sons Forouzan, B. (1998), Introduction To Data Communications And Networking Pub: Mc- Graw Hill https://www.theiia.org/itaudit https://www.theiia.org/ITAuditArchive/index.cfm?act=ITAudit.printiiid=467aid=2209 https://www.psc.edu/networking/projects/tcpfriendly/ ISO/IEC 17799:2000 – Code of practice for information security management Published by ISO and the British Standards Institute [https://www.iso.org/] I SO/IEC 17799:2005, Information technology – Security techniques – Code of practice for information security management. Published by ISO [https://www.iso.org/iso/en/prods-services/popstds/informationsecurity.html] Kurose, J. F. Ross, K. W. 2002. Computer Networking A Top-Down Approach Featuring the Internet, 2nd Edition, ISBN: 0-321-17644-8 (the international edition), ISBN: 0-201-97699-4, published by Addison-Wesley, 2002 www.awl.com/cs Ming, D. R. Sudama (1992) NETWORK MONITORING EXPLAINED: DESIGN AND APPLICATION Pub: Ellis Horwood Rigney, S. (1995) NETWORK PLANNING AND MANAGMENT YOUR PERSONAL CONSALTANT Round-Trip Time Estimation and RTO Timeout Selection (retrieved from https://netlab.cse.yzu.edu.tw/ns2/html/doc/node368.html) Shafer, M. (2001, June 11). Careers not so secure? Network Computing, 12(12), 130- Retrieved July 22, 2003 from EBSCOhost database Stevens, W. and Allman, M. (1998) TCP Implementation Working Group (retrieved from https://www.ietf.org/proceedings/98aug/I-D/draft-ietf-tcpimpl-cong-control-00.txt) Watson, S (2002). The Network Troubleshooters. Computerworld 36(38), 54. (Retrieved July 21, 2003 from EBSCOhost database) Wesley, A. (2000), Internet Users Guide to Network Resource Tools 1st Ed, Pub: Netskils www.microsoft.co.uk www.apple.com www.apple.co.uk www.bized.com https://www.nextstep.ir/network.shtml www.novell.com www.apple.com/business www.microsoft.com/networking/e-mails www.engin.umich.edu www.microsoft.com

Saturday, May 23, 2020

The Situational Occurrence Of Congolese / Zairian Students...

In this study, data will be collected and managed for the investigation that will be conducted to study the situational occurrence of Congolese/Zairian students exposed to menaces pushing them to initiate migration. This population is constituted of students’ grade level range from junior high, high School, and second Year College students who are the targeted population for this study. The population to be studied is categorized as students that never experienced the migration, those are migrating for the first time and those that never migrated before and are stable. During this study, the researcher will adopt a plan before proceeding with data collection and how data will be managed. The study must initialize the management of the data evidence collection and data that are collected. According to Yin (2013) any encountered competing interpretations that will be discovered in the data must be reported to ensure its credibility for the study. Additionally, during the researc h, the most significant elements of the study must be addressed by the data analysis (Yin, 2009). Data and information will be collected and recorded to ensure reliability and validity of the research result. Measurement is at the core of doing research (Santayana, 2011). The progress of doing research is measured by its quantity, not its quality (Santayana, 2011). Collecting enough data is advisable since after measurement some of the data would be discredited. This

Monday, May 18, 2020

Review Of The Great White Man - 1104 Words

Getting back to the idea of how music plays an important role in this film, however, we must see how Schweitzer’s authority is challenged. Schweitzer tries to drown out the African boy’s drumming with his organ, but the drumming persists. The African boy, Higginson argues, is trying to invite Schweitzer to a musical dialogue. However, â€Å"the Great White Man refuses to hear the drum’s musical offering; yet, the drum responds to the rhythm of the keyboard.† The part where the colonial powers influenced this boy is when Schweitzer gives this boy a trumpet to play instead of the drum as a Christmas present. On a more positive note, Higginson argues that on the day that Gabon achieves independence, â€Å"the trumpet player frees himself from the Great†¦show more content†¦Dieng, unable to read, signs contracts that he does not know for sure what exactly they entail. He even needed to pay someone to read the letter from Abdou that said Abdou sent hi m a money order. He also cannot cash in the money order without an identity card or â€Å"something with [his] picture on it†. And in order to get an identity card, according to Sarah L. Lincoln in her article titled â€Å"Consumption and Dependency in Mandabi, he needs â€Å"he needs a birth certificate, three photographs and fifty cents.† Another impact of colonialism is that cities like Dakar have no employment opportunities. Abdou has gone to Paris and picks up a working class job as a street sweeper. He has also gone to Paris in order to be educated in trade. He works all day and studies at night according to Lincoln. This is just one example of many in which Africans see Europe as a land that has much more opportunities. Even when Africans do live in European countries, they are not usually thriving so much, as evident by the fact that Abdou is working a modest, low paying job and he is not having a very nice time in Paris. Still, like many, he is willing to sac rifice his enjoyment for a while in order to have a better future. Senegal has also adopted a credit system that exists in the western world. According to Lincoln, Sembene argues that paying on credit can ruin a family financially, which is shown by the end of the film when Dieng’s and his family lose even their house.Show MoreRelatedThe Autobiography By Frederick Douglass1632 Words   |  7 Pagesnarrative is Douglass’s own work and is entirely truthful. It gives the book its merits to become a bestseller. Garrison also gives a story about a white man that was ship wreck and became a slave or Africa for three years. After he was found he was unable to remove his language and his power a reason. This concluded that the Detroit deterioration of the man s mine to a result of slavery you and not to a certain race. 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Claudia, states this statement because of all issues that were going on with the civil rights at the time and how their services as maids were taken for granted.Read MoreThe Autobiography of the Ex-Colored Man: The Ability to Pass Essay1120 Words   |  5 Pages The Autobiography of the Ex-Colored Man: The Ability to Pass The Autobiography of An Ex-Colored Man depicts the narrator as a liminal character. Beginning with an oblivious knowledge of race as a child, and which racial group he belonged, to his well knowing of â€Å"white† and â€Å"black† and the ability to pass as both. On the account of liminality, the narrator is presenting himself as an outsider. Because he is both a â€Å"white† and â€Å"black† male, he does not fit in with either racial group. In the autobiographyRead MoreThe Movie Crash Essay1031 Words   |  5 PagesWriter-director Paul Haggis Movie â€Å"Crash† written in 2004, tells an interconnecting story of what Whites, Blacks, Latinos, Iranians, cops and criminals. Regardless of their Social Economic Academic or Political background, they are all defined in one way or another by racism. Crash represents the modern condition as a violent bumper car ride (Variety) which connects stories based on coincidences serendipity, and luck as the lives of the characters crash against one another. The movie presumes thatRead MoreStruggles and Tensions in Death of a Salesman by Arthur Miller and Fences by August Wilson1437 Words   |  6 Pagesaudience sees Willys struggle with his career in the following: But I gotta be at it ten, twelve hours a day. Other men- I dont know- they do it easier. I dont know why- I cant stop myself- I talk too much. A man oughta come in with few words. One thing about Charley. Hes a man of few words, and they respect him. (Miller 1703) As seen in this dialogue, Willy believes that he has to work harder than other men in order to stay in business. Willy is struggling with feeling worthless. His wholeRead MoreThe American Dream By Edgar Allan Poe1476 Words   |  6 PagesThroughout American history, there is a variety of great authors who have brought the many genres of literature we have today. Many hear names like Edgar Allan Poe and automatically think of a dark short story, or two, from his collection of works. But how many authors are there which give strong visualization and experiences that not many individuals may get the chance to examine in their life? Around the early 20th century, African Americans were slowly progressing into being intergraded in society

Tuesday, May 12, 2020

Vaccine Production The Egg Based Method - 2158 Words

Vaccines play an important part in how we deal with diseases. It allows you to increase your immunity to the disease for any future attacks and also prevents outbreaks of diseases. In producing a vaccine there are three the first steps is Inactivation, Second step Purification, and the step is Formulation. Within these steps there are three main methods of vaccine production the Egg-based method, Cell Cultured method, and the Recombinant DNA method. These three main methods produce the different types of vaccines that we currently have today. What is a Vaccine? Vaccines are an important necessity to us, due to its creation we â€Å"enable our body s natural defenses, i.e. our immune system, to fight and defend our body against a disease. When the vaccine is injected into our body, it will trigger an immune response in the same way our body would respond after an exposure to the virus, but without the person suffering symptoms of the disease. Our body s immune system will detect and recognize the pieces of virus or the killed/weakened virus (also known as the antigen) in the vaccine as a foreign invader. Our immune system will then start an immune response by producing proteins called antibodies. The antibody proteins produced by our body during an immune response will then identify and neutralize these foreign viruses or viral particles† (Understanding Vaccines, 2014). Having had this first initial attack from the antigen allows for a faster immune response in any futureShow MoreRelatedVaccination Types Of Influ enza Vaccination927 Words   |  4 Pagesinactivated. Currently, most common type of influenza vaccine is the inactivated type which is grown in chicken eggs. The egg-based production method has its advantages, but its many drawbacks are leading to a shift towards the live-attenuated vaccine which is produced in cell cultures. Both vaccination types protect against the influenza virus by triggering an immune response in the body that releases antibodies to fight off the virus. In the inactivated vaccine, the influenza virus is killed so that it cannotRead MoreEssay about Influenza Vaccines841 Words   |  4 Pageshospitalization and deaths each year. The aim of receiving an annual vaccine is to prevent spreading infections. Since flu outbreaks vary, it is recommended that individuals receive a vaccination for the flu every year, especially for those at high risk for developing serious complications from influenza infections. (Davidson, 2007-2009, Davis, 2007). Vaccines are created using several different methods. However, all vaccines share a similar general goal. That is to weaken the virus or bacteriaRead MoreThe Influenza Virus : Viral And Contagious Disease Essay2013 Words   |  9 Pagesthere were no effective treatments that helped kill the viral strain or prevent its spread. At the time, people were ordered to wear masks, and public entities like schools were closed for an extended period of time. Even today, there are very few methods of remedy other than rest, fluids, and staying warm. One drug that was approved by the FDA in 1999 that treated for influenza in adults was oseltamivir, or Tamiflu. However, it wasn’t put to use until 2005 in Southeast Asia when the H5N1 avian influenzaRead MoreVeterinary Medicine Case Study923 Words   |  4 Pagesand specific diagnosis of animal diseases (Jain, 2002). This paper will review the current and potential uses of biotechnology in veterinary diagnostics. IMPROVED IMMUNOASSAYS Conventional immunoassays for the diagnosis of animal diseases have been based on the detection of antibody to the pathogen of interest, using techniques such as virus neutralisation, enzyme-linked immunosorbent assay (ELISA), complement fixation and agar gel immunodiffusion (Langedijk, et al., 2001). 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In fact when looking at what the risks where when vaccinations where first developed to when scientists were trying to develop a cure or vaccine for Polio the testing, creation, and safety has improved by leagues. Salk’s vaccination killed eleven individuals a few short weeksRead MoreA Brief Note On Lipid Based Delivery Systems1499 Words   |  6 Pages4.2.4.1.2 Biphasic vesicles Lipid based delivery systems which are composed of both liposomes and emulsions are called biphasic systems. Biphasic vesicle systems provide several advantages as a topical carrier system such as have multichamber structure allow encapsulation and co-encapsulation of various therapeutics of different weight range with different solubilities. Biphasic systems are evaluated for many vaccine candidates including proteins, nucleotides, recombinant subunits and classicalRead MoreJoint Venture2556 Words   |  11 Pagesinvestment in SPAFAS increased production of SPF eggs in the United States. Rarity For CRL, resources were important and ALPES represented an opportunity for them. ALPES was the sole producer of SPF eggs in Mexico. A joint venture with ALPES would give CRL a market where basically no competition exists. To enhance this opportunity, CRL will need to contribute funds for the joint venture which would ultimately increase the SPF egg production capacity. Adding this production in Mexico would give competitiveRead MoreH1N11606 Words   |  7 PagesFor the assessment of progress, there have not yet been developed exercises and tests to check the capacity of the laboratory, but these critical activity requirements still work. Quantitative production of the A (H1N1) anti-viral vaccine - specific or cocktail - with other large-scale antiviral vaccines - is provided by global drug manufacturers. The unanimous population of the population, well-maintained media (Swine flu crisis - H1N1 virus out of control. Cherie Blair, wife of ex-PM TonyRead MoreVaccines : Defense Against Disease Or Illness?1657 Words   |  7 PagesVaccines: Defense Against Disease or Initiators of Illness? Human beings are not invincible, for they are susceptible to things such as sickness, disease, and death. Throughout the years, humans have faced numerous outbreaks of different illnesses. In response to such outbreaks, people searched for ways to protect themselves. One protection method was vaccination. The creation of the first vaccine, the further development of common vaccinations, and the varied responses to vaccination have greatly

Wednesday, May 6, 2020

The Continuum Of Perception, I Tend Toward Intuition

On the continuum of perception, I tend toward Intuition. There are both positives and negatives to this preference. On the positive side, my intuition can go a long way toward perceiving the needs of others and helping to create a positive working environment for my employees. On the negative side, however, my preference for intuition rather than sensing the world around me plays into one of my perceived weaknesses, which is that, since I am a fairly mild-mannered and non-aggressive person, people could perceive me, in turn, as weak or someone who can be walked over. The reality is that I have a strong personality and I work to be diplomatic in the face of adversity, which my supervisors continually note is an area of strength. This lends itself well to my current leadership style, which is a blend of democratic, synergistic, and servant leader. I like to put the onus of responsibility on my employees such that they can buy into the work that they are doing. A part of this is creatin g a team atmosphere, even against my own personal preferences, to make sure there is a diverse talent pool addressing each constituency and issue. Finally, as a servant leader, it is my duty to create an environment for my employees’ success that fosters their growth. As a thinking person, I have already shared how I am data-driven and strong in my analytical abilities. A threat in my field is the oftentimes lack of data to support a project or a decision. I have taken the time to get comfortableShow MoreRelated Immanuel Kant’s Metaphysics Essay3676 Words   |  15 PagesImmanuel Kant’s Metaphysics THEME In regard to Metaphysics, Kant’s results were seemingly the opposite to what he strove to achieve, cf. the claim, in his Introduction, that â€Å"In this enquiry . . . I venture to assert that there is not a single metaphysical problem which has not been solved, or for the solution of which the key has not been supplied.† In the summing up of his Prolegomena, he records with evident pride in achievement: â€Å"Anyone who has read through and grasped the principlesRead MoreThe Importance Of Leadership By Reflecting On My Own Strengths And Weaknesses1787 Words   |  8 Pagesapplied to me, will be evaluated against my own perception of self. Such reflections will also take into account workplace materials and feedback that may appear to contradict or offer an alternative insight into the assessment results. This essay will then consider some of the prominent ideas on leadership and their place in modern organisations. Such concepts include the spectrum of boss-centred to subordinate centred styles on the leadership continuum and an analysis of the leadership grid with its’Read MoreRoper Logan and Tierney Care Planning Essay4471 Words   |  18 Pageseffectiveness of Multidisciplinary teams (MDT) using the approach to meet public health needs. To support this discussion, throughout this assignment an example of a formative care plan I devised during this module for a fictitious patient, Annie Laine (See Appendix A) will be utilised, along with knowledge that I have gained throughout the programme surrounding this subject. 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Atestat Coca Cola Free Essays

string(49) " reducing the amount of caffeine in its product\." Introduction More than a century after the creation of Coca-Cola,we’re still as much in love with this famous soft drink as our great-grandparents were. Hold up a Coke and you proclaim all that’s best about the American way of life. Coca-Cola is also one of the most successful companies the world has ever known; nothing can be that big and popular, so much a part of everyday life,without having legends spring up around it. We will write a custom essay sample on Atestat Coca Cola or any similar topic only for you Order Now The history of Coca-Cola is a story of special moments – times with family and friends and special occasions when Coke was naturally there. Every person who drinks a Coca-Cola enjoys a moment of refreshment-and share in an experience that millions of others have savored. And all of those individual experiences combined have created a worldwide phenomenon – a truly global brand that plays its own small part on the world stage. Coca-Cola touches the lives of millions of people each and every day. The brand has become a special part of people’s lives. Refreshment is a language everyone understands and no one speaks it better than Coca-Cola. This is the reason why I decided to write about â€Å"America’s Real Choiceâ€Å", Coca-Cola. So†¦ Have a Coke and a smile ! ( History Birth of Coca Cola It was 1886, and in New York Harbor, workers were constructing the Statue of Liberty. Eight hundred miles away, another great American symbol was about to be unveiled. Like many people who change history, John Pemberton, an Atlanta pharmacist, was inspired by simple curiosity. One afternoon, he stirred up a fragrant, caramel-colored liquid and, when it was done, he carried it a few doors down to Jacobs’ Pharmacy. Here, the mixture was combined with carbonated water and sampled by customers who all agreed — this new drink was something special. So Jacobs’ Pharmacy put it on sale for five cents a glass. Pemberton’s bookkeeper, Frank Robinson, named the mixture Coca-Cola ®, and wrote it out in his distinct script. To this day, Coca-Cola is written the same way. In the first year, Pemberton sold just 9 glasses of Coca-Cola a day. A century later, The Coca-Cola Company produced more than 10 billion gallons of syrup. Unfortunately for Pemberton, he died in 1888 without realizing the success of the beverage he had created. Over the course of three years, 1888-1891, Atlanta businessman Asa Griggs Candler secured rights to the business for a total of about $2,300. Candler would become the Company’s first president, and the first to bring real vision to the business and the brand. [pic] New Coke On April 23, 1985, Coca-Cola, amid much publicity, attempted to change the  formula  of the drink with â€Å"New Coke†. Follow-up taste tests revealed that most consumers preferred the taste of New Coke to both Coke and  Pepsi. New Coke was the unofficial name of the sweeter formulation introduced in 1985 by The Cola-Cola Company to replace its flagship soft drink,Cola-Cola or Coke. Properly speaking,it had no separate name of its own, but simply known as â€Å"the new taste of Coca-Cola â€Å", until 1992 when it was renamed Coca-Cola II. Public reaction to the change was devastating,and the new Cola quickly entered the pantheon of major marketing flops . The subsequent reintroduction of Coke’s original formula led to a significant gain in sales. [pic] [pic] 21st Century On February 7,2005, the Coca-Cola Company announced that in the second quarter of 2005 they planned a launch of a Diet Coke product sweetened with the artificial sweetener sucralose (â€Å"Splenda†), the same sweetener currently used in Pepsi One. On March 21,2005,it announced another diet product, â€Å"Coca-Cola Zero†, sweetened partly with a blend of aspartame and acesulfame potassium. Recently Coca-Cola has begun to sell a new â€Å"healthy soda† Diet Coke with Vitamins B6, B12, Magnesium, Niacin and Zinc, marketed as â€Å"Diet Coke Plus†. In April 2007, in Canada, the name â€Å"Coca-Cola Classic† was changed back to â€Å"Coca-Cola†. The word â€Å"Classic† was removed because â€Å"New Coke† as no longer in production, eliminated the need to differentiate between the two. The formula remained unchanged. Production Original formula [pic] The  Coca-Cola formula  is  The Coca-Cola Company’s secret recipe for  Coca-Cola. As a  publicity,  marketing and  intellectual property  protection strategy started by  Robert W. Woodruff, the company presents the formula as a closely held  trade secret known only to a few employees, mostly  executives. Published versions say it contains  sugar  or  high fructose corn syrup,  caramel color,  caffeine,  phosphoric acid,  coca extract,  kola nut  extract,  lime  extract,  vanilla, and  glycerin. The basic â€Å"cola† taste from Coca-Cola and competing cola drinks comes mainly from  vanilla  and  cinnamon; distinctive tastes among various brands are the result of trace flavorings such as  orange,  lime  and  lemon  and spices such as  nutmeg. Some natural colas also include  cola nut; Coca-Cola does not, and chemical testing reveals none. Coca-Cola was originally one of hundreds of coca-based medicines that claimed benefits to health; in Coca-Cola’s case it claimed to alleviate headaches and to be a â€Å"brain and nerve tonic†. Coca leaves were used in its preparation, and the small amounts of cocaine provided a buzz to drinkers. In 1903 Coca-Cola removed cocaine from the formula, started using caffeine as the buzz-giving element,[and started dropping all the medicinal claims. Coca-Cola replaced unprocessed coca leaves with â€Å"spent† coca leaves, which have gone through a cocaine extraction process, and served only to flavor the beverage. These changes were in response to increasing pressure from the  Food and Drug Administration, which was carrying a campaign against harmful food ingredients and misleading claims, under the direction of  Harvey Washington Wiley. The coca leaves are imported from Peru, and they are treated by US chemical company  Stepan, which then sells the de-cocainized residue to Coca-Cola. Since 1929, the beverage only contains trace amounts of cocaine  alkaloids, not enough to have any effect. The  Coca-Cola Company  currently refuses to confirm whether Coca-Cola still contains spent  coca  leaves, saying that this is part of the secret formula. In 1911 the Food and Drug Administration tried to get caffeine removed from Coca-Cola’s formula in  United States v. Forty Barrels and Twenty Kegs of Coca-Cola, claiming that it was harmful to health. The FDA lost the case, but the decision was partly reversed in 1916 by the Supreme Court. Coca-Cola settled to avoid further litigation, paying all legal costs and reducing the amount of caffeine in its product. You read "Atestat Coca Cola" in category "Papers" The government passed bills forcing caffeine to be listed in the ingredient list of beverages. Other formulas In the United States, Coca-Cola normally uses  high-fructose corn syrup  instead of  sugar  as its main sweetener, due to the combined effect of corn subsidies and sugar import tariffs making HFCS substantially cheaper. There are two main sources of sugar-based Coca-Cola in the United States: Kosher Coca-Cola – produced for  Passover  is sold in 2-liter bottles with a yellow cap marked with an OU-P, indicating that the  Orthodox Jewish Union  certifies the soda as  Kosher for Passover, or with a white cap with a CRC-P indicating that the certification is provided by the  Chicago Rabbinical Council. While the usual Coca-Cola formula is  kosher  (the original  glycerin  from  beef tallow  having been replaced by vegetable glycerin), during Passover  Ashkenazi Jews  do not consume  Kitniyot, which prevents them from consuming high fructose corn syrup (HFCS). Even sugar-based formulas would still require certification of both the formula and the specific bottling plant, as the strictures of  Kashrut  on Passover are far higher and more complicated than usual kosher observance. Mexican Coca-Cola – In the  United States, there is strong demand from Latin-American immigrant customers for the Coke they drank â€Å"back home†, so Mexican sugar-based Coca-Cola in  traditional contour bottles  is sold in ethnic markets. In recent times, a cult following has emerged amongst younger Coke drinkers who believe this to be the pre-New Coke original formula. The company advises people seeking a sugar-based Coca-Cola to buy â€Å"Mexican Coke†. Coca-Cola commercial : On January 23, 2011, during an NFL commercial, Coca-Cola teased that they would share the secret formula only to flash a comical â€Å"formula† for a few frames. This required the use of DVR to freeze on the formula for any analysis, which ultimately proved to be a marketing ploy with no intention of sharing the full official formula. Ingredients listed in the commercial: Nutmeg Oil, Lime Juice, Cocoa, Vanilla, Caffeine, â€Å"flavoring†, and a smile. pic] Bottle design The equally famous Coca-Cola bottle, called the â€Å"contour bottle† within the company, but known to some as the â€Å"hobble skirt† bottle, was created by bottle designer  Earl R. Dean. In 1915, the  Coca-Cola Company  launched a competition among its bottle suppliers to create a new bottle for their beverage that would distinguish it from other beverage bottles, â⠂¬Å"a bottle which a person could recognize even if they felt it in the dark, and so shaped that, even if broken, a person could tell at a glance what it was. † Chapman J. Root, president of  the Root Glass Company  of  Terre Haute, Indiana, turned the project over to members of his supervisory staff, including company auditor T. Clyde Edwards, plant superintendent Alexander Samuelsson, and  Earl R. Dean, bottle designer and supervisor of the bottle molding room. Root and his subordinates decided to base the bottle’s design on one of the soda’s two ingredients, the  coca leaf  or the  kola nut, but were unaware of what either ingredient looked like. Dean and Edwards went to the  Emeline Fairbanks Memorial Library  and were unable to find any information about coca or kola. Instead, Dean was inspired by a picture of the gourd-shaped  cocoa pod  in theEncyclop? dia Britannica. Dean made a rough sketch of the pod and returned to the plant to show Root. He explained to Root how he could transform the shape of the pod into a bottle. Root gave Dean his approval. Chapman Root approved the prototype bottle and a  design patent  was issued on the bottle in November, 1915. The prototype never made it to production since its middle diameter was larger than its base, making it unstable on  conveyor belts. Dean resolved this issue by decreasing the bottle’s middle diameter. During the 1916 bottler’s convention, Dean’s contour bottle was chosen over other entries and was on the market the same year. By 1920, the contour bottle became the standard for the  Coca-Cola Company. Today, the contour Coca-Cola bottle is one of the most recognized packages on the planet†¦ â€Å"even in the dark! â€Å". In 1997, Coca-Cola introduced a â€Å"contour can,† similar in shape to its famous bottle, on a few test markets, including Terre Haute, Indiana. The can has never been widely released. A new slim and tall can began to appear in Australia on December 20, 2006; it cost AU$1. 95. The cans have a resemblance to  energy drink  cans. The cans were commissioned by Domino’s Pizza and are available exclusively at their restaurants. In January 2007, Coca-Cola Canada changed â€Å"Coca-Cola Classic† labeling, removing the â€Å"Classic† designation, leaving only â€Å"Coca-Cola. † Coca-Cola stated this is merely a name change and the product remains the same. The cans still bear the â€Å"Classic† logo in the United States. In 2007, Coca-Cola introduced an aluminum can designed to look like the original glass Coca-Cola bottles. In 2007, the company’s logo on cans and bottles changed. The cans and bottles retained the red color and familiar typeface, but the design was simplified, leaving only the logo and a plain white swirl (the â€Å"dynamic ribbon†). In 2008, in some parts of the world, the plastic bottles for all Coke varieties (including the larger 1. 5- and 2-liter bottles) were changed to include a new plastic  screw cap  and a slightly taller contoured bottle shape, designed to evoke the old glass bottles. [pic] [pic] [pic] Advertising Slogans for Coca-Cola Throughout the years, the slogans used in advertising for Coca-Cola have reflected not only the brand,but the times. Slogans provide a simple, direct way to communicate about Coca-Cola. The 1906 slogan, â€Å"The Great National Temperance Beverage†, reflects a time when the society in the United States was veering away fron alcoholic beverages, and Coca-Cola provided a nice alternative. Other slogans have concerned our sales figures, such as â€Å"Three Million a Day† from 1927 or â€Å" Six Million a Day† from 1925. In terms of drinks a day, that’s a vast difference from the one billion a day mark The Coca-Cola Company passed in 1997. Some slogans for Coca-Cola have concentrated on the quality of the product, its refreshing taste,or even its role in entertaining,as in 1948’s â€Å"Where There’s Coke There’s Hospitality†. In 1985, the introduction of a new taste of Coca-Cola (commonly called new Coke ®) and the reintroduction of Coca-Cola classic and the original formula led to multiple slogans. 1985 featured â€Å"America’s Real Choice†, while by 1986,two slogans were used to differenciate the brands,with â€Å"Red,White and You† for Coca-Cola classic and â€Å"Catch the Waveâ€Å" for Coca-Cola. Some advertisments themselves rise to the level of memorable slogans. The 1971 â€Å"Hilltop† ad featured a song with the words â€Å"I’d Like to Buy the World a Coke†. Althought that wasn’t an actual slogan (the ad in fact was part of the â€Å"It’s Real Thing† campaign), the ad and song lyrics are still so well known today that the lyrics are considered a slogan to many. In January 2003, latest slogan for Coca-Cola was introduced – â€Å"Coca-Cola†¦ Real†. The Campaign(and slogan in turn) reflects genuine, authentic moments in life and the natural role Coca-Cola plays in them. Coca-Cola has been notable for its advertising slogan over the years, since its inception in 1886. †¢ 1886 – Drink Coca-Cola †¢ 1904 – Delicious and refreshing. †¢ 1905 – Coca-Cola revives and sustains. †¢ 1906 – The great national temperance beverage. †¢ 1908 – Good til the last drop †¢ 1917 – Three million a day. †¢ 1922 – Thirst knows no season. †¢ 1923 – Enjoy life. †¢ 1924 – Refresh yourself. †¢ 1925 – Six million a day. †¢ 1926 – It had to be good to get where it is. †¢ 1927 – Pure as Sunlight †¢ 1927 – Around the corner from anywhere. †¢ 1928 – Coca-Cola †¦ pure drink of natural flavors. 1929 – The pause that refreshes. †¢ 1932 – Ice-cold sunshine †¢ 1937 – America’s favorite moment. †¢ 1938 – The best friend thirst ever had. †¢ 1938 – Thirst ask s nothing more. †¢ 1939 – Coca-Cola goes along. †¢ 1939 – Coca-Cola has the taste thirst goes for. †¢ 1939 – Whoever you are, whatever you do, wherever you may be, when you think ofrefreshment, think of ice cold Coca-Cola. †¢ 1941 – Coca-Cola is Coke! †¢ 1942 – The only thing like Coca-Cola is Coca-Cola itself. †¢ 1944 – How about a Coke? †¢ 1945 – Coke means Coca-Cola. †¢ 1945 – Passport to refreshment. 1947 – Coke knows no season. †¢ 1948 – Where there’s Coke there’s hospitality. †¢ 1949 – Coca-Cola †¦ along the highway to anywhere. †¢ 1952 – What you want is a Coke. †¢ 1954 – For people on the go. †¢ 1956 – Coca-Cola †¦ makes good things taste better. †¢ 1957 – The sign of good taste. †¢ 1958 – The Cold, Crisp Taste of Coke †¢ 1959 – Be really refreshed. †¢ 1963 – Things go better with Coke. †¢ 1966 – Coke †¦ after Coke †¦ after Coke. †¢ 1969 – It’s the real thing. †¢ 1971 – I’d like to buy the world a Coke. †¢ 1974 – Look for the real things. †¢ 1976 – Coke adds life. 1979 –  Have a Coke and a smile †¢ 1982 – Coke is it! †¢ 1985 – America’s Real Choice †¢ 1986 – Red White You (for  Coca-Cola  Classic) †¢ 1986 –  Catch the Wave  (for  New Coke) †¢ 1989 – Can’t Beat the Feeling. (also used in the UK) †¢ 1991 – Can’t Beat the Real Thing. (for Coca-Cola Classic) †¢ 1993 – Always Coca-Cola. †¢ 2000 – Enjoy. †¢ 2001 – Life tastes good. (also used in the UK) †¢ 2003 – Real. †¢ 2005 – Make It Real. †¢ 2006 – The Coke Side of Life (used also in the UK) †¢ 2007 †“ Live on the Coke Side of Life (also used in the UK) †¢ 2008 – love it light (also used in the UK) 2009 –  Open Happiness †¢ 2010 – Twist The Cap To Refreshment †¢ 2011 – Life Begins Here Coca-Cola and Santa Claus Though he was not the first artist to create an image of Santa Claus for Coca-Cola advertising, Haddon Sundblom’s version became the standard for other Santa renditions and is the most-enduring and widespread depiction of the holiday icon to this day. Coca-Cola’s Santa artworks would change the world’s perception of the North Pole’s most-famous resident forever and would be adopted by people around the world as the popular image of Santa. In the 1920s, The Coca-Cola Company began to promote soft drink consumption for the winter holidays in U. S. magazines. The first Santa ads for Coke used a strict-looking Claus. In 1930, a Coca-Cola advertised with a painting by Fred Mizen, showing a department store Santa impersonator drinking a bottle of Coke amid a crowd of shoppers and their children. Not long after, a magical transformation took place. Archie Lee, then the agency advertising executive for The Coca-Cola Company, wanted the next campaign to show a wholesome Santa as both realistic and symbolic. In 1931, the Company commissioned Haddon Sundblom, a Michigan-born illustrator and already a creative giant in the industry, to develop advertising images using Santa Claus. Sundblom envisioned this merry gentleman as an opposite of the meager look of department store Santa imitators from early 20th century America. Sundblom’s Santa was very different from the other Santa artworks: he radiated warmth, reminded people of their favorite grandfather, a friendly man who lived life to the fullest, loved children, enjoyed a little honest mischief, and feasted on snacks left out for him each Christmas Eve. Coca-Cola’s Christmas campaign featuring this captivating Santa ran year after year. As distribution of Coca-Cola and its ads spread farther around the world, Sundblom’s Santa Claus became more memorable each season, in more and more countries. The character became so likable, The Coca-Cola Company and Haddon Sundblom struck a partnership that would last for decades. Over a span of 33 years, Haddon Sundblom painted imaginative versions of the â€Å"Coca-Cola Santa Claus† for for Coke advertising, retail displays and posters. In 1951, Sundblom captured the Coca-Cola Santa â€Å"making his list and checking it twice. † However, the ads did not acknowledge that bad children existed and showed pages of good boys and girls only. Mischievous and magical, the Coca-Cola Santa was not above raiding the refrigerator during his annual rounds, stealing a playful moment with excited children and pets, or pausing to enjoy a Coca-Cola during stops on his one-night, worldwide trek. When air adventures became popular, Santa also could be caught playing with a toy helicopter around the tree. Haddon Sundblom passed away in 1976, but The Coca-Cola Company continues to use a variety of his timeless depictions of Saint Nicholas in holiday advertising, packaging and other promotional activities. The classic Coca-Cola Santa images created by Sundblom are as ubiquitous today as the character they represent and have become universally accepted as the personification of the patron saint of both children and Christmas. [pic] [pic] [pic] Criticism The Coca-Cola Company, its subsidiaries and products have been subject to sustained criticism by both consumer groups and watchdogs, particularly since the early 2000s. Allegations against the company are varied and criticism has been based around; possible health effects of Coca-Cola products, questionable labour practices (including allegations of involvement with paramilitary organisations in suppression of  trade unions), the company’s poor  environmental  record, perception of the companies engagement in  monopolistic  business practices, questionable  marketing  strategies and violations of  intellectual property  rights. Perception of the company as behaving unethically has led to the formation of pressure groups such as â€Å"Killer Coke†, boycotts of Coca-Cola and related products and lawsuits. Health effects [pic] [pic] Since studies indicate â€Å"soda and sweetened drinks are the main source of calories in American diet†,most  nutritionists  advise that Coca-Cola and other soft drinks can be harmful if consumed excessively, particularly to young children whose soft drink consumption competes with, rather than complements, a balanced diet. Studies have shown that regular soft drink users have a lower intake of  calcium,  magnesium,  ascorbic acid,  riboflavin, and  vitamin A. The drink has also aroused criticism for its use of  caffeine, which can cause  physical dependence. A link has been shown between long-term regular  cola  intake and  osteoporosis  in older women (but not men). This was thought to be due to the presence of  phosphoric acid, and the risk was found to be same for caffeinated and noncaffeinated colas, as well as the same for diet and sugared colas. Acidity and tooth decay Numerous court cases have been filed against the Coca-Cola Company since the 1940s alleging that the  acidity  of the drink is dangerous. In some of these cases, evidence has been presented showing  Coca-Cola  is no more harmful than comparable  soft drinks  or  acidic  fruit juices. Frequent exposure of  teeth  to acidic drinks increases the risk of tooth damage throughdental erosion. This form of tooth decay is unrelated to  dental caries. High fructose corn syrup High fructose corn syrup  was rapidly introduced in many processed foods and soda drinks in the US over the period of about 1975–1985. Since 1985 in the U. S. , Coke has been made with  high fructose corn syrup  instead of  sucrose  to reduce costs. One of the reasons this has come under criticism is because the  corn  used to produce corn syrup often comes from genetically altered plants. Some nutritionists also caution against consumption of high fructose corn syrup because of possible links to  obesity  and  diabetes. High fructose corn syrup has been shown to be metabolized differently than sugar by the human body. This causes problems with Coke’s distribution and bottling network, because specific franchise districts are guaranteed an exclusive market area for Coke products. Mexican-made Coca-Cola may often be found for sale in stores catering to the Hispanic immigrant community. Kosher  for  Passover  Coke is also made with cane sugar, rather than corn syrup, due to the special dietary restrictions for observant Jews. Some  Orthodox Jews  do not consume corn during the holiday. Bottled with yellow caps, this variant can be found in some areas of the US around April. [pic] Conclusion The Coca Cola Company is currently one of the biggest and most recognized soft beverage brands in the world. With over 3000 products in more than 200 countries, the Coca-Cola Company has surely become part of people’s lives. The Coca-Cola Company owes its success to the people who do their best to achieve the task at hand. In conclusion, Coca-Cola is a successful product, not only because it has built a recognizable logo and brand name, but mostly because it has managed to position its brand in a way that takes advantage of all the elements of marketing mix, place price and promotion/distribution. In doing so, it achieves to develop a brand personality and distinguish itself from competition, while offering consumers a clear view of its brand values. This leads to increased brand loyalty and satisfaction. [pic] Dear Coca-Cola, We do not share a physical or emotional relationship,nor are we related in any way because, even though we’ve both been designed using that incredible material called water, I’m vertebrate and you don’t have a spine. Even though you couldn’t talk, you were great company during those hot summer days and also during the freezing moments of winter. When it comes to you, thirst knows no season. It made my blood boil when they said you were a menace to ecology and a threat to the human anatomy. How to cite Atestat Coca Cola, Papers